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Why Western fashion brands fail in China, and tips on succeeding in a country where millennial consumers are taking … – South China Morning Post

South China Morning Post Why Western fashion brands fail in China, and tips on succeeding in a country where millennial consumers are taking …South China Morning PostThe London-based retailer struggled to make a mark in China's high-street fashion scene, despite a growing retail market in China and a fondness from consumers towards many other traditional […]

Why Western fashion brands fail in China, and tips on succeeding in a country where millennial consumers are taking … – South China Morning Post


South China Morning Post

Why Western fashion brands fail in China, and tips on succeeding in a country where millennial consumers are taking …
South China Morning Post
The London-based retailer struggled to make a mark in China's high-street fashion scene, despite a growing retail market in China and a fondness from consumers towards many other traditional British brands. “One of their problems is they tried to sell

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Source: googole fashion

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